The Mashore Group, formerly Homes by Krista
Contra Costa County's Real Estate Team For Buyers and Sellers Who Want More Than A Yard Sign.
Most agents rely on exposure. We create attention. Jaynlin Slone brings a proven local strategy to every listing, backed by Krista Mashore's nationally recognized digital marketing system. Together, we've helped close more than 2,350 homes, giving your property the visibility, strategy, and momentum most listings never receive.
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How We're Different
Most agents put your home on the MLS, host an open house, send a flyer and wait. We take a different approach. Our strategic marketing system is designed to create attention, build demand, and get your home in front of the right buyers.
The Digital Demand Engine
Our strategy works in three powerful stages: first, we identify likely buyers using data and AI; next, we create broad visibility through professional video, social media, and targeted paid advertising; then, we retarget interested buyers until they are ready to take action. One of our listings on Renwick Drive reached more than 140,000 people and generated 297 hours of watch time.
The Three Pillars: Presentation, Promotion & Negotiation
Presentation means preparing your home to stand out with professional photography and video, drone footage, strategic staging, and a strong launch plan. Promotion means a custom marketing campaign across Facebook, Instagram, AI, email, video, and targeted advertising. Negotiation means an experienced advocate working to protect your interests and pursue the strongest possible price and terms.
The MAGNET Marketing System + EPIC Listing Framework
Krista Mashore's MAGNET Marketing System and EPIC Listing Framework are proven strategies taught to thousands of agents nationwide. Jaynlin puts those same systems to work locally every day throughout Contra Costa County.
Complimentary Books & Courses For Every Client
Sellers receive The Savvy Seller, and buyers receive The Home Buyer's Blueprint, our own practical guides designed to help you navigate your next steps with clarity and confidence. Jaynlin co-authored both books with Krista and created The Savvy Home Seller Course and The Home Buyers Blueprint Course, which every client gets access to at no charge.
Recent articles
- How to Build a Property Attention Plan in Martinez — See how a Martinez property attention plan connects buyer identification, presentation, digital visibility, retargeting, and negotiation.
- How to Decide Whether to Rent or Sell Your Walnut Creek Home — Use a practical Walnut Creek rent-or-sell checklist covering goals, costs, management, taxes, condition, and your next move.
- How to Choose a Listing Launch Plan for Your Danville Home — Choose a Danville listing launch plan by aligning preparation, presentation, promotion, timing, and negotiation with your home's facts.
- How to Compare Home Layouts in Discovery Bay and Brentwood Before Buying — Compare Discovery Bay and Brentwood home layouts by space, maintenance, outdoor areas, and daily routines before choosing a property.
- How to Prepare for a Home Inspection in Martinez — Learn what to review before a Martinez home inspection, how to organize repairs, and which questions help you make a clear buying decision.
- How to Create a Property-Specific Plan in danville — Use a practical property-specific plan to review facts, documents, questions, and next steps before a real estate decision.
Areas we serve
Ten cities across Contra Costa County. Jaynlin knows these markets. Each city page has local guides, neighborhood context, and current market data.
Ready to talk?
Call or text Jaynlin and the team at 925-325-4663.