The Mashore Group, formerly Homes by Krista
Contra Costa County's Real Estate Team For Buyers and Sellers Who Want More Than A Yard Sign.
Most agents rely on exposure. We create attention. Jaynlin Slone brings a proven local strategy to every listing, backed by Krista Mashore's nationally recognized digital marketing system. Together, we've helped close more than 2,300 homes, giving your property the visibility, strategy, and momentum most listings never receive.
Get Your Home Value Report · Browse active listings
How We're Different
Most agents put your home on the MLS, host an open house, send a flyer and wait. We take a different approach. Our strategic marketing system is designed to create attention, build demand, and get your home in front of the right buyers.
The Digital Demand Engine
Our strategy works in three powerful stages: first, we identify likely buyers using data and AI; next, we create broad visibility through professional video, social media, and targeted paid advertising; then, we retarget interested buyers until they are ready to take action. One of our listings on Renwick Drive reached more than 140,000 people and generated 297 hours of watch time.
The Three Pillars: Presentation, Promotion & Negotiation
Presentation means preparing your home to stand out with professional photography and video, drone footage, strategic staging, and a strong launch plan. Promotion means a custom marketing campaign across Facebook, Instagram, AI, email, video, and targeted advertising. Negotiation means an experienced advocate working to protect your interests and pursue the strongest possible price and terms.
The MAGNET Marketing System + EPIC Listing Framework
Krista Mashore's MAGNET Marketing System and EPIC Listing Framework are proven strategies taught to thousands of agents nationwide. Jaynlin puts those same systems to work locally every day throughout Contra Costa County.
Complimentary Books & Courses For Every Client
Sellers receive The Savvy Seller, and buyers receive The Home Buyer's Blueprint, our own practical guides designed to help you navigate your next steps with clarity and confidence. Jaynlin co-authored both books with Krista and created The Savvy Home Seller Course and The Home Buyers Blueprint Course, which every client gets access to at no charge.
Recent articles
- The Three Pillars: How Presentation, Promotion, and Negotiation Sell Your Home for More — Learn how Presentation, Promotion, and Negotiation work together to sell homes for more money. The framework behind every Mashore Group listing.
- Living in Danville, CA: What You Need to Know Before You Move — Thinking about living in Danville, CA? Complete guide to neighborhoods, lifestyle, schools, and the local real estate market from The Mashore Group.
- Buying a Home in San Ramon, CA: What You Need to Know Before You Start — Thinking about buying a home in San Ramon, CA? Here's what you need to know about the market, neighborhoods, and winning your offer.
- How to Sell Your Home in Antioch, CA: A Complete Guide — Selling your Antioch home? Get the step-by-step guide from Contra Costa County's top marketing team. Complimentary Seller Course inside.
- Questions to Ask Before Downsizing to Walnut Creek — Planning to downsize to Walnut Creek? These are the questions that help you time the sale, avoid the double-mortgage trap, and find the right next home.
- What Is the EPIC Listing Framework? How We Go from First Call to Closed Sale — The EPIC Listing Framework is how The Mashore Group runs every listing from first call to close. Four dimensions. One repeatable execution system.
Areas we serve
Ten cities across Contra Costa County. Jaynlin knows these markets. Each city page has local guides, neighborhood context, and current market data.
Ready to talk?
Call or text Jaynlin and the team at 925-325-4663.