The Mashore Group, formerly Homes by Krista
Contra Costa County's Real Estate Team For Buyers and Sellers Who Want More Than A Yard Sign.
Most agents rely on exposure. We create attention. Jaynlin Slone brings a proven local strategy to every listing, backed by Krista Mashore's nationally recognized digital marketing system. Together, we've helped close more than 2,350 homes, giving your property the visibility, strategy, and momentum most listings never receive.
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How We're Different
Most agents put your home on the MLS, host an open house, send a flyer and wait. We take a different approach. Our strategic marketing system is designed to create attention, build demand, and get your home in front of the right buyers.
The Digital Demand Engine
Our strategy works in three powerful stages: first, we identify likely buyers using data and AI; next, we create broad visibility through professional video, social media, and targeted paid advertising; then, we retarget interested buyers until they are ready to take action. One of our listings on Renwick Drive reached more than 140,000 people and generated 297 hours of watch time.
The Three Pillars: Presentation, Promotion & Negotiation
Presentation means preparing your home to stand out with professional photography and video, drone footage, strategic staging, and a strong launch plan. Promotion means a custom marketing campaign across Facebook, Instagram, AI, email, video, and targeted advertising. Negotiation means an experienced advocate working to protect your interests and pursue the strongest possible price and terms.
The MAGNET Marketing System + EPIC Listing Framework
Krista Mashore's MAGNET Marketing System and EPIC Listing Framework are proven strategies taught to thousands of agents nationwide. Jaynlin puts those same systems to work locally every day throughout Contra Costa County.
Complimentary Books & Courses For Every Client
Sellers receive The Savvy Seller, and buyers receive The Home Buyer's Blueprint, our own practical guides designed to help you navigate your next steps with clarity and confidence. Jaynlin co-authored both books with Krista and created The Savvy Home Seller Course and The Home Buyers Blueprint Course, which every client gets access to at no charge.
Recent articles
- Questions to Ask Before Buying a Concord Home With a Workshop — Use these practical questions to evaluate a Concord home workshop, its condition, daily usefulness, permits, and fit with your buying plan.
- How to Build a Property Proof Plan for an Antioch Listing — A property proof plan helps an Antioch seller connect each important home feature to clear evidence, useful marketing, and buyer questions.
- How to Choose a Lender Before Buying a Home in Concord — Choosing a lender before buying in Concord means comparing communication, documentation, payment details, and offer readiness with care.
- How to Compare Commute Routines Before Moving to Discovery Bay — Before moving to Discovery Bay, compare your real weekly routines, departure times, errands, and home features instead of relying on a quick drive.
- Questions to Ask Before Listing a Walnut Creek Home With Solar Panels — Selling a Walnut Creek home with solar panels requires clear records, honest presentation, and a plan for explaining the system to buyers.
- How to Turn a Listing FAQ Into a Digital Demand Plan — Learn how to turn real buyer questions into a property-specific demand plan using clear proof, useful content, and attention across digital channels.
Areas we serve
Ten cities across Contra Costa County. Jaynlin knows these markets. Each city page has local guides, neighborhood context, and current market data.
Ready to talk?
Call or text Jaynlin and the team at 925-325-4663.